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Makes a better REALITY
We build exceptional, multidisciplinary teams with diverse backgrounds in finance, law,
architecture, urban planning, sustainability, arts, psychology, and beyond,
bringing a 360° perspective to
real estate investment and management
Assaf Vardi
Founder &
Managing Partner
Miki Vardi
Founder &
Chairman
Ohad Rozen
Founder &
Managing Partner
Avishay Kimeldorf
Partner, Chief of
Project Management
Dan Menachem Partner
Michael Haim, ADV Partner, Initiation & Project Management
Adi Dvir, Arch
Planning & Design Manager,
Project Planning Department
Elad Toledo
Planning Manager,
Project Planning Department
Emilia Kaufman, Urban Planner Project Manager, Project Planning Department
Keren Zfat, ADV
Legal Advisor,
Initiation Department
Korin Uzan, Real Estate Appraiser
Business Development,
Initiation Department
Maya Luz
Project Manager,
Project Planning Department
Nir Forer, ADV Business Development
Oz Cvodi, Real Estate Appraiser
Analyst,
Initiation Department
Ohad Mograbi Project Manager, Project Planning Department
Sapir Vesely, Real Estate Appraiser
Partner Assistant
Shai Rechter, ARCH
Head of Planning,
Project Planning Department
Shlomi Shitrit, Real Estate Appraiser
Initiation Department
Manager
Tomer Rephael
Head of Project Management,
Project Planning Department
Yuval Tamir, ADV
Urban Construction Planning Manager, Project
Planning Department
Dalit Meretz Vardi Chief of People
Shay Zfadia Partner, Professional Department Manager
Yehuda Granas
Partner & Business
Development Manager
Elie Moshe, CPA Investor Relations Manager
Avital Hepher
Project Management,
Impact Department
Aviv Senior, CPA
Analyst, Investor
Relations Department
Aviv Negbi Impact Department Manager
Daniel Harel, Real Estate Appraiser Professional Department
Ofir Charlap Rivlin
Innovation Manager
Ori Nir-Winter ESG & Advot Fund Manager
Rafael Havasov-Cohen Real Estate Appraiser, Professional Department
Stav Arbel Project Coordinator, Marketing Departmrnt
Yael Myara-Polani Head of Marketing
Edo Blecher, CPA Partner, CFO
Nadav Lindenberg, CPA
Finance Department Manager,
Finance Department
Ronen Sharon Arena CEO
Ana Grinberg
Bookkeeper,
Finance Department
Michal Mazor Personal Assistant
Moshe Ezuz, CPA
Controller,
Finance Department
Ohad Markus
Property Operations
Manager, Asset
Management Department
Oksana Margolin
Bookkeeper,
Finance Department
Rivka Mordechai
Bookkeeper,
Finance Department
Sigal Dadon Office Manager
Yahel Kellerman, CPA
Financial Manager,
Finance Department
Yossi Manzur Administration
Founder &
Managing Partner
Adv. Assaf Vardi is the founder and managing partner of the Reality Funds Group. For the past 22 years, Assaf has been involved in initiation, management, and improvement of complex real estate projects. From 2003-2008, he held the position of Business Development Manager for a public company specializing in initiating and investing in a variety of real estate projects. Assaf also owns and manages a number of private companies, and he has been investing in real estate since 1996. Assaf holds a Bachelor of Laws degree as well as a Master of Business Administration (MBA) degree from the Reichman University in Herzliya.
Partner, Chief of
Project Management
Aviahsy is an Architect and the Chief of Project Management in our Group. He holds vast experience in project planning and management both in the business and public sectors.
Before joining REALITY, he served as Hadera’s City Engineer, followed by six years as the Chief Architect and Deputy Planning Director at Shikun & Binui. Throughout his career, he worked as a senior architect in a leading Architecture firm as well as, an advisor for The National Infrastructure Committee, and a member of the managing committee of The Israeli Green Building Council (ILGBC). Today, Avishay serves as a Director of the non-profit organization ‘Ore to Excellence’.
Avishay is a graduate of the Faculty of Architecture at the Technion with honors and a master's degree in Business Administration from EMBA at Tel Aviv University.
Partner
Real Estate Appraiser Dan Menachem is the Head of Acquisitions Department at Reality Fund. Dan has a wealth of experience in marketing and managing real estate, specializing in the identification of properties, conducting feasibility studies, valuations, acquisition and betterment. Dan holds a BA in Business Administration and Land Appraisal from the College of Management.
Partner, CFO
Edo is a Partner and CFO in the Reality Group, among other things he monitors all aspects of assets’ realization in our Group. As a finance professional, He holds extensive experience in the capital markets and the local real estate market and served as a prominent team member in raising the Group’s fourth investment fund. Before joining REALITY, Edo was a supervisor of a team of CPAs and interns at BDO accounting firm Technology and Global cluster.
Edo holds a BA in Accounting and Economics from the Hebrew University and an MBA from Tel Aviv University.
Founder &
Chairman
Dr. Michael (Miki) Vardi is the founding partner and chief investment officer of the Reality Funds Group. Dr. Vardi, former head of the Israeli National Lands Administration, has filled various managerial and consulting roles in several real estate companies over the past 30 years. He is also a senior partner in several private real estate companies. Dr. Vardi, among other responsibilities, oversaw the construction plans of thousands of housing units in Israel and represented foreign investors who own properties in Israel. Over the years, he has advised leading firms in promoting various real estate properties in both the private and public sectors. Since 1996, he has operated companies under his private holding to promote, manage, and execute real estate projects in Israel. Dr. Vardi holds a master's degree in performance research from the Israeli Technion in Haifa and a PhD in risk management from the University of Bergen in Norway and specializes in decision-making under conditions of uncertainty.
Founder &
Managing Partner
CPA Ohad Rosen is a founder and managing partner of the Reality Funds Group. Ohad specializes in valuations, accountant financial opinions, strategic consulting as well as guiding and managing companies in financial difficulties. Since 2005, he has served as Chairman of the Board of Directors of the largest cement carrier in Israel, "TAAVURA TIFZORET". From 2001 to 2005, Ohad served as a director at "New Pharm Drugstores" and "New Pharm Romania". Prior to that, from 1997-2000, he worked as an accountant with the accounting and financial consulting firm Yitzhak Suari & Co. Ohad holds a bachelor's degree in accounting and economics from the Tel Aviv University.
Partner, Professional Department Manager
Real Estate Appraiser Shay Zfadia is a Partner and the Head of our Professional Department. Shay has a wealth of knowledge and expertise in the real estate market. He holds a BA in Business Administration, A Master of Laws from Bar Ilan University and Land Appraisal from the Israel Academic College.
Partner & Business
Development Manager
Yehuda is a Partner and leads the business development in the Reality Group. He holds extensive experience in founding and leading startups that generate both positive social-environmental impact and financial revenues.
Yehuda holds a BA in Behavioral Sciences from the Ruppin Academic Center, a certificate in Group Facilitation as well as a certificate in Positive Psychology.
